After being in the fitness industry for over two decades, consuming various supplements himself, and observing the intricacies of nutrition, our founder Mr. Yatinder Singh noticed a huge gap in the market- a lack of transparency and authenticity. This led him to the realization that despite our best efforts to maintain a balanced diet, there are often gaps in our nutrition that can only be filled with the right supplementation. It wasn’t just about finding the right product; it was about finding the efficient formulation to bridge the gap between what we consume and what our bodies truly need.

Fueled by a passion for fitness and a desire to make a difference, he had a unique perspective on the world of supplementation. He saw it as an opportunity to revolutionize the industry and provide consumers with products they could trust, formulations that were backed by science, and a level of transparency that was sorely lacking.

“It all started with a simple idea- to create a product that would make a healthy and positive impact on people’s lives. Our mission is to provide consumers with high-quality supplements that help support their health, fitness, and wellness goals. 

Being in the fitness industry for 24+ years, I understood that living a healthy lifestyle is very challenging given that the purity of food in our natural diet is unknown and the supplements available in the market were not up to the mark. With this in mind, we wanted to offer people quality supplements that they can trust. Our goal was to offer a product that not only meets but exceeds their expectations.

We are committed to using only the best ingredients and ensuring they are backed by scientific research. We believe that transparency is the key, and we want consumers to have all the right knowledge and information they need to make informed decisions about their health and fitness.”